Louis Carter at Best Practice Institute
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Expert Detail

Biography

I am currently responsible for setting, leading, managing, and driving the marketing and business strategy for BPI. He has an impressive track record as Director of Marketing both for ERE and IQPC. An innovative senior marketing professional, I have over 18 years experience developing and executing results producing and research-driven marketing strategies as the former Director of Marketing at both IQPC and ERE Media. As the 5th employee and Director of Marketing at ERE, I developed and implemented a marketing strategy and function to increase revenue and grow ERE’s reach within the Talent Acquisition & HR professions. ERE grew in revenue, profit, and employee size nearly 6 fold during my tenure. As the Director of Marketing for IPQC, I immediately impacted profitability of the international business information and conference/trade show organization by implementing innovative marketing approaches to conferences in a wide variety of business sectors. I was promoted to head up market

Resources

On-Demand Learning Sessions


Senior Executive Board Kick-Off Meeting for 2016-2017

Learning Session | Published: August 25, 2016

This is the 2016-2017 kick-off meeting for the BPI Senior Executive Board. Hear the plans, goals and aspirations of your fellow Senior Executive Board members, find your buddy or group for consistent help and support, and sign-up for forums and committees for the Board. You will have the chance to ...
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New Research on Employee Engagement, Retention, and Development: Most Loved Companies

Learning Session | Published: June 30, 2016

Learn about the most important factors that impact how and why employees and customers become engaged, happy, and willing to perform at multiple levels higher. Our partner organization, Career Systems International and their founder Beverly Kaye will kick this off with a quick review of the work...
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Senior Executive Board Benchmark-It: Aligning Talent Strategies Globally

Learning Session | Published: September 11, 2016

How do companies align talent strategies on a global level? 1. Workforce Planning 2. Leadership Development Strategy 3. Compensation 4. Technology to support them 5. Talent Mobility (to allow for emerging market leaders to bring them to developed countries and then back to their home country)...
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Next Generation Leaders

Learning Session | Published: August 06, 2015

According to the US Census Bureau, Millennials (born between 1982 and 2000) now outnumber baby boomers, reflecting a more diverse population in the United States (44.2% represent a minority race or ethnic group). By 2025, Millennials are expected to make up 75% of the global workforce (Deloitte, 201...
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BPI Research Presentation - Best Practices In Contingent Workforce Transformation

Learning Session | Published: April 14, 2017

The BPI Senior Executive Board holds a benchmarking and dialogue session the second Tuesday of each month. Come prepared to learn and share your knowledge and expertise - as well as take part in BPI's process of team development and transformation online. Each Senior Executive Board member may bring...
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