Leadership Narratives for Organizational Transformation - Best Practice Institute
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Leadership Narratives for Organizational Transformation

Presenter: John Nelson, President, BT+L Partners
Mike Bonifer, Originator, bigSTORY


Transformational change is critical to organizations operating in a polyphonic global economy. Making it happen is a complex process, and seldom meets expectations. This webinar will help resolve complexities and lead to your company’s transformation meeting expectations.

John Nelson of BT+L Partners and Mike Bonifer of GameChangers will describe how they designed and implemented a successful year-long action learning program at Diversey, Inc., that used improvisational game and narrative structure to help Diversey’s top two tiers of leadership transform the company. Their program focused on critical change components that both affected Diversey and were affected by them: globalization, collaboration, customer-focused solutions, innovation, and talent management.

Nelson and Bonifer will explain how the program encompassed the technical and logistical aspects (What, Where and How) of the large-scale transformation, as well as the social aspects (Why and Who). They will describe how it aligned the company’s leaders by providing with them powerful communication and peer collaboration tools. One of the most important concepts in the program, for example, uses GameChangers’ proprietary ERGO (Environment / Roles / Guidelines / Objectives) game structure as a means of generating leadership narratives.

Nelson, who was Sr. Vice President, Learning & Organizational Capability, at Diversey at the time, and was the architect of the corporate transformation, shares how formal leadership development and GameChangers’ concepts were leveraged to drive desirable change. Bonifer explains the function of storytelling in leadership, and how the ability of individuals and their organizations to build narratives collaboratively relates to the practices required to perform at a consistently high level in a complex and fluid marketplace.

Both gentlemen will comment on the opportunities presented by transformative organizational change.

What Will You Learn

•How to build transformational change objectives into the design of leadership development programs
•How to identify and target leadership gaps as part of program design
•How and why game structure promotes collaboration and story-sharing, inside the enterprise, and between a brand and its customers.
•What happens to organizational storytelling in a socially mediated, customer-centric business environment.
•How to define and incorporate different levels of meaning in organizational communication and leadership narratives to make them more effective.

Who Will Participate

•Executives – CEOs, CHROs, Presidents
•Transformational change architects and leaders
•Chief Learning Officers
•Heads of OE, Leadership Development and Talent Management


John Nelson

President, BT+L Partners

Mike Bonifer

Originator, bigSTORY

Access Resource

60 Minutes