Organization Branding & Legacy - Best Practice Institute
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Organization Branding & Legacy


Presenter: Bpi  , CEO, Best Practice Institute
Carrie Corbin, Head of Talent Acquisition Strategy & Employer Brand, American Airlines Jim Knight, Owner & Founder of Knight Speaker and former Sr. Director of Training & Development at Hard Rock International

Duration     90 Minutes

Description

What is the external message and internal promise that your organization offers stakeholders (consumers and employees)? With increased transparency through social media and peer-to-peer conversations and a direct tie between organizations’ brand strength and its attractiveness as an employer, companies are focusing on interactive elements, long-term strategies & hiring needs, employee value propositions, and building a global reputation. Where will your talent intersect with your brand to create a meaningful legacy?

What Will You Learn

A case study from the Head of Training and Development from Hard Rock International on:
- Brand Strategy
- Employee and Employer Value Propositions
- Building a Global Reputation
- Also includes a powerpoint presentation from Carrie Corbin from American Airlines

Who Will Participate

BPI Community members, executives and experts

Presenters

Bpi  

CEO, Best Practice Institute

Carrie Corbin

Head of Talent Acquisition Strategy & Employer Brand, American Airlines

Jim Knight

Owner & Founder of Knight Speaker and former Sr. Director of Training & Development at Hard Rock International

Schedule

Duration
90 Minutes

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