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Author of Write to the Top: Writing for Corporate Success
Duration 60 Minutes
Your daily writing is a powerful tool for enhancing your success as a leader. How effectively are you using written communications, especially e-mail, to communicate strategies, manage change, and get results? Today’s virtual workplace demands that we provide coaching, direction, encouragement, and often difficult news—all without face-to-face contact. With the volume of e-mail we write, the risks are higher than ever for communication blunders that ripple through an organization in a heartbeat.
Leaders who can write well are recognized and promoted. What do they do differently? Those who use writing successfully to empower and motivate their people always
• write personably and non-judgmentally
• get their point across the first time—and briefly
• deliver sensitive messages with tact
• turn negatives into positives.
By applying our proven process, The Six Steps to Reader-Centered Writing®, you will:
1. Communicate more strategically in writing
2. Empower and motivate your people
3. Be clear and succinct
4. Write faster
5. Manage more productively
Executives, managers, supervisors, and rising stars can all benefit by enhancing their leadership writing abilities.